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WHY IS FISH OIL SO IMPORTANT article

 

OMEGA 3/DHA BUYERS' GUIDE

WHY IS FISH OIL SO IMPORTANT?

Every effect has a cause. One thing leads to another - it's a fact. In terms of aging and deteriorating health conditions, your body's main culprit is almost always inflammation - which fish oil helps fight.

What makes inflammation so deadly is that it sneaks up on you and over time, the cumulative effect is a chain reaction of various health conditions ranging from arthritis and chronic pain to more serious issues such as atherosclerosis, aneurisms, strokes, brain disorders and ultimately, death.

The key is to accept that everyone has a certain amount of inflammation in the body, but often with no symptoms. More often than not it is the underlying cause behind sudden unexpected fatal heart attacks.

Fish oil fights inflammation

Most scientists and health professionals believe that it is the anti-inflammatory properties of fish oil that enable it to provide so many health benefits particularly in areas of the: heart, brain, joints, skin, immune system, vision and, digestion.

However, like any nutritional product on the market today there are good and bad ones. Fish oil is no exception. With a bad one you may be unwittingly introducing substances into your body that you do not want, for example: mercury, PCBs or even increasing your load of free radicals. You may also only be getting minimal anti-inflammatory benefits - or even none at all.

You owe it to yourself to use only the purest, and thus the safest omega-3 fish oil available, plus it also has to be the most effective in order for you to receive the benefits above. If you and your family want the best product possible there are certain guidelines that you need to follow. 

The Guidelines

  • Anti-inflammatory properties: Does your current fish oil have the best possible anti-inflammatory properties?
  • Bio-availability: It must be in its natural form NOT a synthetic triglyceride which many fish oils are.
  • High content of quality omega-3 and DHA: Be reasonably high in omega-3 with the dominant essential fatty acid being DHA.
  • Purity: The fish oil must be free from any contaminants with supporting evidence to prove it.
  • Freshness: This means low oxidation levels; once again with cold, hard evidence to back-up such claims.  

Xtend-Life's Omega 3 / DHA Fish Oil complies with all of the above guidelines.

Anti-Inflammatory Properties Second To None - Proven!

The researchers at Xtend-Life have focused their expertise on improving the anti-inflammatory properties of the Omega 3 / DHA Fish Oil with amazing success - as it is a product that is now setting new standards for fish oil products across the world.

The Xtend-Life Omega 3 / DHA Fish Oil stands head and shoulders above all other fish oils. In fact, it is two and half times better than most fish oils on the market. In addition to this, we even have the results from a recently completed clinical study to prove it!

These results were established as part of a clinical study carried out in 2009 by Trinity Bioactives, part of the Wellington School of Medicine in New Zealand.

The study tested the inflammation inhibition properties of three fish oils while using aspirin as a dose-related control.

The three fish oils were:

  • A 'normal' consumer fish oil 18/12 consisting of 18% EPA and 12% DHA
  • A concentrated tuna oil with 85% omega-3 content
  • Xtend-Life's Omega 3 / DHA Fish Oil

Resultant Inhibition Properties (as illustrated in the graph below):

  • 'Normal' consumer fish oil (consisting of 18% EPA and 12% DHA) - 14%
  • Concentrated tuna oil - 20.6%
  • Xtend-Life's Omega 3 / DHA Fish Oil - 38.1%

Xtend-Life's Omega 3 DHA Fish Oil had almost double anti-inflammatory properties compared with a highly concentrated oil and two and a half times more anti-inflammatory properties than a 'normal' fish oil.

 

*Aspirin was used as a control and it had an inflammation inhibition percentage of 38.6%. The Xtend-Life Omega 3 / DHA Fish Oil blend was just as good as aspirin with an inflammation inhibition percentage of 38.1%. The concentrated tuna oil and normal fish oil scored 20.6% and 14% respectively. Xtend-Life cannot chart aspirin's percentages as direct comparisons to the fish oils as the drug is dose-related.

BIO-AVAILABILITY (Ethyl Esters versus Triglyceride forms)

 

 

Your digestive system is probably the most efficient production line known to man, however it is as natural as nature itself. It converts food particles into natural molecules that the body recognises and therefore can easily absorb. The food particles are now said to be bio-available to the body.

Bio-availability is influenced by the molecular shape of fatty acids, sugars, proteins, and other nutrients that are easily absorbed by the body. When it comes to fish oil, the benefits associated with it can only start taking effect once the body has absorbed the nutrients contained within it. The more natural the molecular structure the better

So, when assessing how 'natural' fish oil is, it is important to know about the different forms currently available on the market:

  1. Natural fish oil comes in a triglyceride form. This is the oil that you get when you 'squeeze' the fish and extract the natural oil from it. The drawback from this particular form of fish oil is that it usually has low overall omega-3 content because it's not concentrated and generally has high levels of contaminants such as heavy metals, PCBs, dioxins etc.
  2. Ethyl ester oil occurs when you take natural triglyceride oil and concentrate it whilst molecularly distilling the oil to eliminate impurities. The concentration process cannot take place until the natural triglycerides are converted to an ester form. The ester form is still in a semi-natural state because it is the result of a process that naturally occurs in the body to allow for bio-availability. It's not uncommon to double or even triple the omega-3 content of fish oil using this concentration process.
  3. Synthetic triglyceride oil is another form of fish oil that is very common and marketed as 'natural' when in fact it isn't. It is a triglyceride, but not a natural one. It is produced after concentration. As mentioned above, the natural triglycerides are converted to ethyl esters for concentration. This is perfectly fine however; but some manufacturers then re-convert the esters back into triglycerides - a synthetic form which occurs as a result of this re-conversion process.

The original position of the triglyceride's carbon bonds change and the molecule's overall structure is altered. Part of it becomes foreign to what the body is used to - negatively impacting the bio-availability of the fish oil. Why do they do it? Because they can state that it is a triglyceride form and infers to the customer that it is natural - when in actual fact, it's not.

Xtend-Life's Omega 3 / DHA Fish Oil is the perfect blend of 50% exceptionally pure, natural hoki fish triglyceride oil and 50% highly purified molecularly distilled ethyl ester tuna oil.




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